Marketing Strategy Archives - BrandMuscle

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BrandMuscle named TCMA Leader by Forrester

The Forrester Wave™: Through-Channel Marketing Automation, Q2 2020

The BrandMuscle State of Local Marketing Report 2021-2022

June 9, 2022
local marketing platforms

Local Marketing Platforms

May 5, 2022
State of Local Marketing Manufacturing

The State of Local Marketing in Manufacturing Report

Report
April 15, 2022
increasing co op utilization

Increasing Co-op Utilization and Leads With Media Consultation Services

April 7, 2022
Local Marketing in Manufacturing Webcast

The State of Local Marketing in Manufacturing Webcast 

March 24, 2022
organic vs paid social

Organic and Paid Social Media Are Not the Same Thing

March 16, 2022
paid search for local

Paid Search for Local: Complement or Competition to National?

March 16, 2022
channel marketing success

What Mid-Level Brands Need to Succeed in Channel Marketing

March 16, 2022
CPMs in Marketing

A New Way of Thinking About CPMs in Marketing

March 16, 2022
CMO channel marketing report

CMO Council Report Reveals New Research on Channel Marketing Programs

Report
March 10, 2022
local marketing tactics

Infographic: Local Marketing Tactic Usage and Effectiveness

March 2, 2022

How to Reach Hybrid Customers With Local Digital Marketing

February 15, 2022
social media Local Marketing

Even Though Social Media Is an Effective Local Marketing Tactic, Actual Usage Remains Low

February 10, 2022
infographic local marketing

Infographic: The State of Local Marketing 2021-2022

February 7, 2022
national vs channel marketing

The Difference Between National Marketing and Channel Marketing

February 3, 2022
inventory shortages marketing

Don’t Let Inventory Shortages Cause Marketing Shortages

January 18, 2022
State of Local Marketing Report

The State of Local Marketing Report 2021-2022

Report
January 13, 2022
call tracking

How to Use Call Tracking as a Local Marketing Tactic

January 12, 2022
5Reasons Not To Buy BrandMuscle

5 Reasons Not to Buy BrandMuscle

January 4, 2022
Business Listing Management at Scale

Business Listing Management at Scale

December 13, 2021
infographic local marketing

Top Social Platforms for 2022

November 30, 2021
state of local marketing 2021-2022 webcast

The State of Local Marketing 2021-2022 Webcast

November 24, 2021
RNDC Truck Wrap Success Story

RNDC Truck Wrap Success Story

October 25, 2021
global remote team

Common Challenges Managing Global Remote Teams

October 25, 2021
Facebook Advertising for Insurance Agencies

Facebook Advertising for Insurance Agencies

October 25, 2021
Facebook and Instagram Divorce

Facebook and Instagram Divorce Fallout: Changes to Reporting

October 19, 2021
generational marketing

Generational Marketing and the Path to Purchase

October 15, 2021
echo marketing

ECHO Incorporated Digital Marketing Success Story

October 8, 2021
what is channel strategy

What Is Channel Strategy?

October 8, 2021
Protect Your Business From the Next Facebook Outage

Protect Your Business From the Next Facebook Outage

September 29, 2021
digital marketing success story

Insurance Digital Marketing Success Story

August 31, 2021

Badger Liquor Warehousing Success Story

August 20, 2021
Wha tI sMarketing Resource Management

What Is Marketing Resource Management?

August 16, 2021
channel marketing budget

Planning Your Channel Marketing Budget 2022

August 9, 2021
How to Engage Channel Partners in Your Channel Fund Program

You Provided Channel Funds for Your Partners. Now What?

August 9, 2021
Customer Purchase Journey

How to Leverage TCMA to Propel the Customer Journey

July 27, 2021

B2B vs. B2C Marketing: What Are the Differences and Effects on Local Strategy?

July 19, 2021
Marketing in the New Normal

Marketing in the New Normal

July 12, 2021
virtual b2b event

Virtual B2B Event – Integrated Media Campaign Success Story

June 28, 2021
channel partner scorecard metrics

From Disengaged to Developing and Equipped: Using Channel Partner Scorecard Metrics to Drive Revenue

June 21, 2021
employee advocacy program

How to Kickstart an Employee Advocacy Program

June 2, 2021
coffee Roaster marketing

National Coffee Roaster Print-on-Demand Success Story

May 24, 2021
Channel Incentive Programs

An Introduction to Channel Incentive Programs

May 19, 2021
qr code success story

National Bank QR Code Success Story

May 19, 2021

Hunter Douglas Customization Success Story

May 12, 2021
qr codes for marketing

QR Codes and Mom Jeans Are Back in a Big Way

May 12, 2021
Successful Software Implementation

Keys to a Successful Software Implementation

May 6, 2021
engage channel partners

11 Ways to Engage Channel Partners in New Marketing Programs

May 4, 2021
QR codes local marketing

Ten Creative Ways to Use QR Codes in Local Marketing

April 24, 2021
Cabinetworks paid search

Cabinetworks Paid Search Success Story

April 17, 2021
build an online presence

How to Build an Online Presence for Your Local Business

April 16, 2021
Duck Donuts BrandMuscle

Donut Franchise Brand Management Success Story

April 12, 2021
channel partner email program

Optimize Brand-to-Local Partnerships with a Channel Partner Email Program

April 9, 2021
social media success story

Telecommunications Social Media Success Story

April 5, 2021
invisalign success story

Medical Device Company Innovative Local Marketing Success Story

March 30, 2021
Channel Partner Scorecard

How To Increase Partner Engagement With Channel Partner Scorecard

March 30, 2021
Align Local Marketing Execution With Your National Strategy

Get Your Ducks in a Row: Align Local Marketing Execution With Your National Strategy

March 19, 2021
Propel the Customer Purchase Journey: Leverage TCMA to Empower Channel Partners

Propel the Customer Purchase Journey: Leverage TCMA to Empower Channel Partners

February 26, 2021
local makreting vs super bowl

Youth League Marketing Is a Bigger Opportunity than the Super Bowl

February 23, 2021
Apples-Newest-iOS-Privacy

What Apple’s Newest iOS Privacy Changes Mean for Marketers

February 12, 2021
revenue through channel partners

5 Data-Driven Ways To Drive More Revenue Through Channel Partners

February 4, 2021
digital marketing tactics 2021

Digital Tactics Dominate 2020 Local Marketing

February 4, 2021
Single Agency vs Multi-Agency

How Much Data and Leverage is Your Multi-Agency Model Really Costing You?

January 26, 2021
Social Media Marketing Trends 2021

Social Media Marketing Trends 2021

January 5, 2021
local marketing trends and best practices

The State of Local Marketing Report 2020-2021 

Report
December 7, 2020
local marketing during a pandemic

Local Marketing During a Pandemic: 3 Traditional Tactics To Keep Your Brand Top of Mind

December 1, 2020
State of Local Marketing 2020-2021 webcast

The State of Local Marketing 2020-2021 Webcast

November 30, 2020
In-house vs. Outsourced Marketing

In-house vs. Outsourced Marketing

November 23, 2020
Channel Marketing Trends

Channel Marketing Trends and Priorities for 2021

November 17, 2020
social media success story

Clinical Research Company Marketing Success Story

November 17, 2020
2020 brand management

Financial Services 2020 Brand Management Success Story

November 17, 2020
Digital Asset Management Success Story

Hospitality Company Digital Asset Management Success Story

October 27, 2020
Brand Asset Management

An In-Depth Guide to Brand Asset Management

August 13, 2020

ANA – Helping Bars and Restaurants Adapt to COVID-19 Presented by BrandMuscle

June 29, 2020

ANA – Being Local With Brand Activation Marketing Presented by BrandMuscle

June 26, 2020
co-op mdf success how to

3 Co-op Program Questions Channel Marketers Should Consider

May 14, 2020

How to Enable Channel Partners to Continue Marketing During Downturns

April 6, 2020
tackle coronavirus at scale

Tackle Coronavirus Concerns at Scale

March 31, 2020

Local Marketing in Times of Crisis Webcast

March 21, 2020
Webcast

Treat the Economic Symptoms of Coronavirus With Proactive Brand Management Webcast

January 23, 2020

The State of Local Marketing in Telecommunications and Technology Webcast

January 20, 2020
gillette ad search traffic

How Creative Advertisements Influence Search Results for Brands

December 20, 2019

Physical Marketing for Alcohol and Beverage Brands

December 18, 2019

The State of Local Marketing in Manufacturing Webcast

November 26, 2019

Does Being Local Still Matter?

November 15, 2019

Top 5 Channel Marketing Trends: Intelligent Marketing Fund Allocation

November 8, 2019

Top 5 Channel Marketing Trends: How Digital and Traditional Marketing Intersect

October 25, 2019

The State of Local Marketing in Insurance Webcast

Report
October 25, 2019

The State of Local Marketing in Insurance Report

Report
October 16, 2019

BrandMuscle’s New Events Solution Features 8,000 Hyperlocal Community Events to Connect with New Customers

October 16, 2019

BrandMuscle Launches Industry’s First Local Events Marketing Solution for Channel Marketers

October 11, 2019

Team, Templates & Timelines: Your Guide to a Successful TCMA Implementation

October 3, 2019

Top 5 Channel Marketing Trends: Increase Marketing Intelligence

September 25, 2019

Inaugural Executive Customer Advisory Board Meeting Reveals Challenges and Opportunities

September 23, 2019

BrandMuscle Launches Mobile App for POS Marketing Material Fulfillment

September 9, 2019

Top 5 Channel Marketing Trends: Conversational User Interfaces

August 23, 2019

Top 5 Channel Marketing Trends: Closed-Loop Analytics

August 15, 2019
what is TCMA

What is Through-Channel Marketing Automation?

June 18, 2019
Local Marketing Maturity Assessment

Free Online Assessment Helps Organizations Evaluate Their Local Marketing Maturity

April 26, 2019

How Do I Track Success of Digital and Social Advertising?

April 24, 2019

How Do I Manage an Effective Marketing Plan While Managing the Day-to-day of My Business?

April 24, 2019

How Do I Put Together a Holistic Marketing Strategy?

April 24, 2019

What Works, and How Do I Evaluate My Own Marketing Efforts?

April 24, 2019

How Can I Use Marketing to Drive Repeat Business and Loyalty?

Contributed by: Jason Tabeling
April 24, 2019

Why Should I Care About Local SEO?

April 2, 2019

2019 State of Local Marketing Report Delivers the Formula for Successful Channel Marketing Programs

April 2, 2019

The State of Local Marketing Report 2019

Report
April 1, 2019

How Do I Market Effectively in a Small or Rural Area?

March 21, 2019

Are You Burying Your Partners in Rules? On-Demand Webinar

February 6, 2019

What’s Working in Alcohol and Beverage Marketing eBook

January 29, 2019

How to Create a Smarter, More Powerful Co-op Program

November 29, 2018

Maximizing Co-op Dollars in a New Marketing Ecosystem eBook

Report
November 29, 2018

Location Matters eBook

Report
November 28, 2018

Four Keys to Wildly Successful Local Marketing Events (Part 2)

November 28, 2018

Understanding the “Why” Behind Integrated Marketing as an Alcohol or Beverage Brand

November 20, 2018

BrandMuscle’s DAM Difference

October 5, 2018

Digital Media: Challenges & Opportunities for Local Marketing

March 1, 2018

The State of Local Marketing Report 2018

February 25, 2018

The State of Local Marketing Report 2018 On-Demand Webinar